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Marketing & PPC
Agency
Marketing & PPC
Agency
PPC (Pay-Per-Click) is the most widespread paid search marketing method. It allows you to place ads in strategic places online and only pay a fee when a visitor clicks on the ad. PPC is extremely targeted—you’re advertising your goods and services directly to the people who are most likely to be interested in what you’re offering. Paid search is an essential digital marketing strategy for any business because it’s affordable, effective, and scalable!
The Proof Is in Our Numbers
The Proof Is in Our Numbers
Conversion Rate Optimization
We’ll optimize your ads for maximum ROI
For ads to be effective, you need to have the right content & strategy. This is where we come in! We specialize in creating paid ad content that will get clicks and conversions. Our team will work with our PPC specialists, designers, developers, and copywriters to develop any content necessary for the ad campaigns. We have experience creating landing page designs, blogs/articles, white papers, ad copy, and more—and we can leverage these items in PPC campaigns to ensure you reach your target audience. We ensure the content is eye-catching and will get the viewer to click.
PPC Management Strategy
We’ll ensure your ad spend stays within budget while reaching goals
Paid search ads are a great way to drive traffic to your site. They’re like a direct line from your business to the customers looking for what you have to offer. Unlike other traditional advertising methods, PPC is trackable. We’ll monitor how your ads perform and adjust them if you’re not getting as many clicks as you’d like. So we’ll always know which ads are driving sales and helping you reach your business goals and which ones aren’t!
“Our focus on delivering above average ROAS is just one part of the equation - we also prioritize data-driven decision-making and a collaborative approach with our clients to ensure their long-term success.”
“Our focus on delivering above average ROAS is just one part of the equation - we also prioritize data-driven decision-making and a collaborative approach with our clients to ensure their long-term success.”
Luis
Senior PPC Specialist
PPC Content Creation
Compelling design & quality are essential
Creating PPC content is a strategic process. It requires keeping your target audience and their needs in mind, as well as a solid understanding of competitive trends. Our team will write unique and engaging content for you so that your site can maintain its competitive advantage.
A/B Testing
We’ll set up profitable A/B tests for PPC success
A/B split testing is crucial to long-term PPC success because it helps you know which variable leads to your profit and victory. We’ll make sure there aren’t too many variables within a test so that we can focus on identifying isolated variables. Split testing only works if you can achieve statistical significance (which can’t happen in a day), so we’ll set realistic timeframes and milestones for your business. Some of the different metrics we’ll use to measure the failure/success of the tests include time on site, average order value, conversion rates, and ROI.